Alternative to centralized exchange, 0x protocol divides exchange concept into segments and allows smart contracts, wallets and order books to independently run applications. In other words, it makes every wallet on the network into a decentralized liquidity source. As such, multiple order books and token owners can have p2p interaction through a common underlaying protocol, avoiding the centralized entity.

Its off-chain order book and RFQ systems serve as entry point to professional market makers in DeFi space. Therefore, 0x will play a key role in attracting institutional capital and boosting DeFi economy.

In addition, 0x labs has been building vertically utilizing 0x infrastructure. On one hand, Matcha functions as the system’s relay for connecting end-users with 0x off-chain order book; on the other hand, Periscope, behind the curtain, makes markets and provides liquidity together with other professional market makers and DEXes such as Balancer, Uniswap, Dodo, Kyber, etc.

Partnership with 0x labs manifests re-commitment to our investment thesis that DEX aggregators will play a crucial role in attracting masses to the DeFi economy. Matcha can exemplify above-mentioned thesis because of its top-notch design and superior service. Following this logic, we are honored to support the team and inject good momentum in the space where we certainly believe 0x labs will take the leadership.

Last but not least, we are greatly impressed by the diverse ecosystem of decentralized marketplaces created by 0x Labs. The team builds the best products and tools by expanding both horizontally and vertically in the space, consistently and effectively throughout market cycles. Matcha, Periscope, and widely used 0x APIs continue to improve the efficiency and experience of users, market makers and developers. We at IOSG Ventures are fully committed to working alongside 0x Labs to grow and foster a transparent, efficient, and equitable open financial system.